Marketing
Consultancy
India - New Zealand
We won’t repeat what everyone
knows - that India is a huge, dynamic, but highly complex
market. But here are some facts to expand on:
- India has a population of 1.2 billion
- It is the world’s largest producer
of sugar, tea, milk, mangoes, mica, jute, movies
- It is the world’s largest exporter
of software programs
- India has 16,000 colleges, enrolling
9.2 million students annually, with a throughput of
450,000 technical students and 2.3 million other graduates
(Source: NASSCOM)
- It has a well educated, English-speaking,
inexpensive workforce
- It is set to join the US and China
in the top 3 world economies of the world over the
next 25 years
Key Sector Potential at a Glance:
- Ready to Eat Foods
About US$5 billion a year
Has more than doubled in the past decade
Is estimated to
grow to US$ 727.09 million by 2015 (Source:
Tata Strategic Management Group)
- Retail
The total size of the Indian retail sector is currently
estimated at $16 billion and expected to hit $28.5
billion by 2010
Organized Retail Industry
accounts for 25% market share (Source: ASSOCHAM)
- Telecommunications
Indian telecommunications subscribers had grown to
400 million as of January, 2009
Tele-density in India increased
to 34.5% from 33.23% in December 08
We could go on, but you get the picture. As a market
and economic giant, India is huge – and it’s
growing fast.
The opportunities are immense, but so are the complexities.
GVU can help you avoid costly mistakes, dead ends,
and lost or blown opportunities. In short, it’s
our backyard, and we know the rules. We can guide you
through the cultural, legal and regulatory ‘minefields’
to help you get the outcomes you want for your business.
We can be the difference between success and failure
in your journey into India…
When you work with GVU, we help you:
- ‘Understand India’ in a
way specifically tied to your product/service through
our market intelligence
- Develop market entry strategies
- Provide advice and guidance on market
opportunities and best practice strategies using relevant
experts
- Provide media support through reasonably
priced, cost-effective advertising (across all media),
PR and brand support to stand out of this clutter
- Provide you with on-ground support
wherever possible, using our highly experienced associates
Just talk
to us
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