Testimonial
Red Carpet

Red Carpet is a New Zealand based international event company specialising in bringing world renowned figures in the areas of leadership and creativity to a predominantly corporate audience. These VIP figures included the calibre of speakers such as Dr Edward de Bono, Dr Stephen R Covey, John Cleese and Deepak Chopra.

When Red Carpet explored the viability of entering the Indian market, it was vital that we engaged someone with vast knowledge and experience in that particular market.

Raga D’silva was born and raised in Mumbai and had spent many years working in senior management positions in the corporate sector in major cities of India before settling in New Zealand.

Red Carpet engaged Raga to develop a viable business model in a very price sensitive market, identify key Partners that would help market, fund and deliver events in major cities in India and manage all contractual negotiations on Red Carpets behalf.

Raga worked continuously to build key relationships, both in media and among key business groups and establish a business model that would minimise risk for the company but also be financially successful.

As a result of Ragas work, Red Carpet secured the largest media group in India as a strategic partner and brought on board all of the largest and key business groups in India representing many millions of employees.

Without Raga’s expertise, it would have been very unlikely that Red Carpet would have achieved this as it was absolutely essential to the success of these projects that we had someone who understood inherently the market, the culture of the corporate sector in India, the language and the negotiation style.

Raga is a great communicator and was brilliant to work with. Her negotiation skills are superb and I would highly recommend her to any company that is contemplating entering this very complex market.